Effective Date: 02/02/2026
Last Updated: 02/02/2026
Urbanese (“Urbanese,” “we,” “our,” or “us”) operates a digital ecosystem consisting of:
Urbanese – Customer App
Urbanese Seller Central – Vendor App
Urbanese Rider – Delivery & Mobility App
This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our platform and services.
We collect information to provide a secure and efficient ecosystem.
Depending on your role (Customer, Vendor, or Rider), we may collect:
Customers:
- Full name
- Phone number
- Email address
- Delivery addresses
- Payment details (processed via secure third-party gateways)
- Order history
Vendors (Seller Central):
- Business name
- Owner details
- Contact information
- CNIC/Business registration documents (if required)
- Bank account or payout details
- Product and service listings
Riders:
- Full name
- Phone number
- National ID (CNIC)
- Driving license
- Vehicle registration details
- Bank account details
- Live location data during active deliveries
Urbanese collects real-time location data to:
- Match customers with nearby vendors
- Assign orders to riders
- Enable live order tracking
- Calculate distance-based pricing
- Location tracking is active only when the app is in use (especially for riders during active orders).
We may automatically collect:
- Device type and model
- Operating system
- IP address
- App version
- Usage activity within the app
Payments are processed securely through third-party payment providers. Urbanese does not store full card details. We may store transaction references for financial and record-keeping purposes.
We use collected data to:
- Create and manage user accounts
- Process and fulfill orders
- Enable vendor and rider operations
- Provide customer support
- Improve platform functionality
- Prevent fraud and unauthorized activity
- Send order updates and important notifications
- Comply with legal and regulatory obligations
Urbanese does not sell personal data. Information may be shared only as necessary:
- Within the Ecosystem
- Customer delivery details shared with vendors and assigned riders
- Vendor business details visible to customers
- With Service Providers
- Payment processors
- Cloud hosting providers
- SMS/email notification services
- Legal Compliance
- If required by law, court order, or government authority
We implement industry-standard security measures including:
- Encrypted data transmission (SSL)
- Secure cloud infrastructure
- Role-based access controls
- OTP verification for deliveries
- Regular system monitoring
- While we take strong precautions, no system can guarantee absolute security.
We retain data:
- As long as the account remains active
- As required for tax and financial compliance
- To resolve disputes and prevent fraud
- Users may request account deletion, subject to legal retention requirements.
Users may have the right to:
- Access their personal data
- Correct inaccurate information
- Request deletion of their data
- Withdraw consent where applicable
- Requests can be submitted through the contact details below.
Urbanese is not intended for individuals under 18 years of age. We do not knowingly collect personal data from minors.
The app may contain links to third-party services. Urbanese is not responsible for their privacy practices. Users should review third-party privacy policies separately.
Urbanese may update this Privacy Policy from time to time. Updates will be posted within the app and website with a revised “Last Updated” date.
